World Economic Forum, November 3 2022
“This entrepreneur is walking 25km a day for 153 days to help reverse his carbon footprint”
Cohon explains how and why he first calculated his personal lifetime carbon footprint and is now setting out to reverse it, investing in carbon removal projects and campaigning for cities, corporates and individuals to follow suit. “I’m pretty excited about reimbursing the planet and redeeming myself,” he says. “The key is to make sure the science works. I approached it like vetting a private equity deal. I had to do my due diligence.”
